DemandSeal is being designed as a controlled capture, qualification, assignment, and delivery system—not as a shared lead marketplace.
1. Capture
A business owner or decision-maker submits a financing request through a purpose-built landing flow. Source, page, campaign data when available, disclosure version, and submission time are recorded.
2. Qualify
The request is evaluated against the active buyer’s published acceptance standard. Rules can include requested amount, state, business tenure, revenue or deposit band, industry, use of funds, and existing financing positions.
Answers remain self-reported unless a field is explicitly marked as independently checked. Passing a marketing acceptance standard is not credit approval.
3. Confirm phone access
The applicant completes a one-time code sent to the submitted phone. DemandSeal records the result and timestamp. This is a contact-quality signal, not identity, ownership, or underwriting verification.
4. Assign once
An accepted request is assigned to one approved buyer whose product, state coverage, acceptance criteria, contact process, and delivery endpoint were reviewed before activation. The assignment event is recorded before delivery.
5. Deliver
The lead payload and evidence record are routed through the agreed delivery method. Initial pilots may use a secure, deliberately simple workflow; CRM or webhook delivery can be activated after the buyer endpoint and retry behavior are tested.
6. Reconcile outcomes
The buyer reports consistent funnel outcomes so both sides can evaluate accepted-lead rate, contact, qualification, application, approval, funding, and cost per funded deal. Volume should expand only after the cohort has had enough time to mature.
Before any machine is activated
Buyer readiness
- Product and legal entity reviewed
- State coverage confirmed
- Acceptance criteria written
- Delivery endpoint tested
- Follow-up ownership assigned
Pilot controls
- Fixed lead cap and budget
- Objective replacement policy
- Single-buyer distribution rule
- Stop conditions documented
- Review date and reporting fields agreed
Define the inventory before we generate it
DemandSeal will not activate paid acquisition for a product until a compatible buyer, acceptance standard, delivery process, and capped pilot are agreed.